In this issue:
NBC Adopts Prevention Themes in Popular Teen Line Up
Phase III of Media Campaign Takes Off
Numbers Show Success and Potential for Drug Control
The Campaign in the Community: The Wisconsin National Guard
Fleishman-Hillard Heads Program and Outreach Initiatives
Ogilvy & Mather Leads Advertising Component
Advertising Council Awarded Contract
ABC and AOL Partner With ONDCP; Online Areas Launched for Parents, Youth, Prevention
Online Banner Ads Reach Target Audiences
Campaign Ads Now Available on Web Site
SAMHSA/CSAP
"Parenting is Prevention" Teleconferencing Initiative:
1999 Calendar
Building Healthy
Dialogue
June 2, 1999 1:30-3:00 p.m. EST
Building on the
Past for a Healthy Future
July 21, 1999 1:30-3:00 p.m. EST
Building Healthy
Communities
September 8, 1999 1:30-3:00 p.m. EST
For additional information on:
Program content
contact Gary Rutkin
Pacific Institute (301) 984-6500
Logistics/Satellite
Down-link
contact Ed Kronholm
(602) 730-1388 or toll free at (877) 820-0305
Nat. Guard Broadcast
Partnership & Community Support
contact Major Russ Huard
(703) 681-0870